Posts

Communicating in a Covid crisis

Universities in Europe and across the world have overcome daunting communication challenges since the COVID-19 virus shuttered campuses and forced teaching online – and they face fresh obstacles in navigating to the ‘new normal’   The way countries and institutions reacted to the coronavirus has demonstrated that honest and timely communications can be vital in reassuring worried citizens that their interests are central to handling the crisis, writes Nic Mitchell.…

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Huge rise in English-taught courses across Europe

There has been a rise of nearly 1,000% in the number of English-taught programmes offered by universities in non-English speaking European countries since 2002, reports Nic Mitchell. The number has gone up from 725 when the Academic Cooperation Association (ACA) carried out its first study in 2002, rising to 2,389 in 2007 and 8,089 in 2014. The study, English-Taught Programmes in European Higher Education, can be accessed via the PDF…

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‘Stop inflating the language if you want to be trusted’

Universities should ‘stop inflating the language’ in their marketing communications and return to old-fashioned virtues, such as truthfulness, integrity, modesty and dedication if they want to win back public trust. That was the blunt warning from Dr Sijbolt Noorda, the opening keynote speaker at EUPRIO’s Innsbruck conference. The former President of the Association of Universities in the Netherlands and current President of the Academic Cooperation Association, or ACU, said he…

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A Far Eastern (and Orange) glow to the rankings…

WHILE some headlines declared the beginning of the end of Western dominance of the World University Rankings with Asia’s high-flyers challenging for supremacy, the latest league table from Times Higher Education actually showed the Yanks and the Brits taking all Top Ten spots. Oxford University, best in Europe and second in the World Rankings with Stanford Oxford moved from fourth to share second spot with Stanford, while the California Institute…

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