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Sharing lessons as we communicate back to the “new normal”

We’ve all had good and bad experiences of continuing to communicate with our students, staff and other stakeholders in the middle of the coronavirus crisis and now is the ideal time to look at lessons learnt since the pandemic shut campuses and forced teaching and virtually everything else online   With the focus shifting to the “new normal” that we can expect at the start of the next academic year,…

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Communicating in a Covid crisis

Universities in Europe and across the world have overcome daunting communication challenges since the COVID-19 virus shuttered campuses and forced teaching online – and they face fresh obstacles in navigating to the ‘new normal’   The way countries and institutions reacted to the coronavirus has demonstrated that honest and timely communications can be vital in reassuring worried citizens that their interests are central to handling the crisis, writes Nic Mitchell.…

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