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Mobilising students and staff as your university advocates

The symbols of the city of Poznań: a bronz monument of two goats tricking each others

AN IMPORTANT ASPECT OF THIS YEAR’S EUPRIO CONFERENCE THEME IS WHETHER – AND HOW – TO MOBILISE STUDENT AND EMPLOYEE COMMUNITIES TO DEPLOY THEIR OWN SOCIAL NETWORKS IN ORDER TO ENGAGE KEY AUDIENCES AND BUILD YOUR INSTITUTION’S REPUTATION. So says Caroline Roulaux, senior communication adviser for central services at Maastricht University in the Netherlands, who has coordinated one of this year’s EUPRIO Mobility Programmes.   Caroline Roulaux from Maastricht University…

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