How to tell a science story: Multimedia tools in science communications

Stefan Hohenwarter with Melanie Bartos, Austria

Stefan Hohenwarter has been working at the Public Relations Office of the University of Innsbruck, Austria, since 2011. In addition to communicating science via more traditional press and media channels, he is particularly interested in the possibilities social media and online communication tools offer for science communication. He studied political science and was a journalist before working at the University of Innsbruck.


A hands-on workshop about storytelling with multimedia online tools

Science is exciting, full of stories and personalities. In 2017, the University of Innsbruck started "subject", a series of online dossiers to show exactly that: with a collection of text, videos and audio files around a defined subject (hence the name) it brought together researchers from different parts of the university to present their work - internally and externally. Feedback has been overwhelmingly positive so far. The first subjects cast a spotlight on the future of work and employment, the global distribution of food, the supposedly universal concept of truth in science and asked what makes us European.

In this workshop, Melanie and Stefan explore how to connect with scientists, how to tell their stories and present them to the public with multimedia tools such as the web CMS Shorthand – and in a way that works on all devices and form factors, from huge desktop computers to small hand-held devices. And then they'll let you test the tool for yourself and work on your ideas, so please bring your laptops!