Steps and tools for a competitive Alumni Association/Alumni Department (reporting from the EUPRIO Mobility Programme)

Euprio Conference Poznan 2019 speaker

Renata Herrmannová - Czech Republic

Summary
This workshop will share the outcomes of our EMP exchange, including guidance for participants who are interested in starting their own alumni engagement programme.

Full description
The Alumni Association is a linchpin between the university, companies and society.

Alumni Associations have been very common in USA and UK universities for a long time, where there is a solid tradition. But most European universities are not so confident with this subject and haven’t discovered the benefits of engaging alumni in university life and its development. Nowadays, alumni are becoming more and more important, not just as worldwide ambassadors for the university but by contributing to degrees, placements, fundraising, research, the development of projects, promoting the university nationally and internationally, and with international recruitment.

Through the EUPRIO Mobility Programme and with colleagues from other universities, we are exploring:

  1. Are the Alumni Association or the Alumni Relations Office best to engage with our alumni?
  2. What are the main goals?
  3. What are the main steps?
  4. What are the best tools to use?

We will share the outcomes of our exchange programme including guidance for participants who are interested in starting their own alumni engagement programme.