Civic unites. What about the role of the communications department? (EMP project)

Katelijne Ulenaers - Belgium

Internal Communications Officer | Hasselt University

● advice on internal communications policy and strategy

● content creation

● coordinate and implement internal communication plan

● ensure message alignment and consistency

● research new communication products to effectively reach persona (staff and students)

Head of Society Department | Gemeente Hechtel-Eksel

● Coordination of internal and external communications of the department

● Projectmanagement, including managing budgets up to 5 million euro

● Coaching a team of 9 colleagues (48 indirectly)

● Strategic planning

● ensure communication and liaising with partners and stakeholders

Communications Manager| Flanders’ Drive (now Flanders Make)

In this business communication job one of my most important tasks was to translate complex technical issues to the general public and the media and to identify media opportunities. I also implemented a new website and written communication products.

Journalist |VRT Radio 2 Limburg

I started my career in 1996 as radio reporter and editor at the regional office of the VRT (Flemish public broadcast corporation) in Hasselt. In this role I developed journalistic skills such as editing, researching, writing news items, interviewing, and reading radionews according to the VRT standard.

EDUCATION

KU LEUVEN

Masters Degree in Modern History and teaching qualification, diploma, 1995

Projectmanagement, certificate, Instituut voor de Overheid, 2015

Session introduction

How can we as communication professionals contribute to the enforcement of civic engagement within the university and how do we handle civic in our communication activities?
 

Session in-depth

We would like to work on the question of what our role as communications professionals is in the process of being a civic university and what kind of actions do we have to develop in order to be civic. How do we make these actions last and get them profoundly implemented in our corporate activities. We would like to develop an interactive session by exchanging ideas, experiences and good practices. Learning from each other is our key objective.