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EUPRIO Awards deadline extended to August 10th

Following requests from a number of members, the deadline for entries to this year’s EUPRIO Awards has been extended to August 10th, writes NIC MITCHELL.

The Awards offer a unique opportunity for university public relations and communications professionals to be peer-judged by their European colleagues and celebrate outstanding vision and practices throughout the continent.

But the July 1st deadline proved difficult for some to meet – coming at the end of exhausting academic year for higher education communicators.

So organisers have agreed an extension of just over five weeks, which takes account of the peak holiday season, and they hope this will allow time for more members to enter the prestigious awards.

Sys Christina Vestergaard from Aarhus Universitet in Denmark chairs the judging panel, which also includes Steering Committee representatives from Belgium, Poland and Great Britain.

More time to prepare things

Sys Christina Vestergaard

Sys Christina Vestergaard

She said: “I have been asked if it was possible to send in the entries a little later than July 1st. And, of course we would like to give the members the time necessary to prepare things.

“The first entries have been submitted, but I’m sure that there are more very interesting projects all over Europe. We can learn a lot from each other and get inspiration about new ways of communicating in our own university and country by looking how others do it.

“In a global perspective, I see Europe as a culturally homogeneous region to some degree, and we do have the same approach to a lot of things. But there are cultural differences and it is interesting to see this illustrated in our communications projects. So please join the competition and let us see what how you’re doing – it will be a great source of inspiration to all of us. And you will get valuable feed back.”

Details of the application process can be found at https://www.euprio.eu/awards/. Please note the deadline has been extended from July 1st to August 10th.

Sys says if members have any questions that need clarifying about the Awards, then she would be pleased to discuss these. Her email address is scv@au.dk

Entry details in a nutshell

In a nutshell, the Awards are free to enter for any member, but there must be somebody from universities entering the Awards at the conference to present the project at the poster session.

The scope for entries is pretty wide, but judges are particularly keen to reward professional initiative and originality in university promotion and to highlight new trends.

Poster session

A poster session will be held during the EUPRIO conference in Innsbruck to give competitors the opportunity to present their work to the EUPRIO community. All EUPRIO members attending the Innsbruck conference will be able to vote for the EUPRIO Award winners. But, like the more famous Eurovision Song Contest, the judges have the most weighing in the decision-making.

Three projects will be awarded and get a trophy and a diploma. The overall award winner of the year will be invited to next year’s conference to present a keynote lecture, with travel and accommodation expenses covered. At this keynote lecture, the award winner will present their winning project to the 2015 annual conference.

Projects in the fields of communication campaign: numeric/digital (website, video, facebook, apps), printed materials or corporate actions are welcome. Team projects will be accepted.

Digital file entries should be sent by August 10th to scv@au.dk

If you are sending copies of printed material, these should be sent by post before August 10th to:

Uwe Steger,
communication & public – relations, University of Innsbruck
Christoph-probst-platz, innrain 52,
6020 Innsbruck, Austria

+ See https://www.euprio.eu/time-to-enter-the-european-he-communication-oscars for interviews with last year’s winners, including the overall champion Jan Dries, from Universiteit Antwerpen, Belgium.

Jan (pictured at the top of this news story) will be presenting his Behind the Science 2013 winning entry, which turned a science student recruitment and reputation-building campaign into a National Geographic TV series at a workshop on the Saturday of the Innsbruck conference.

Sys said: “We’re looking forward to receiving many varied entries by August 10th, as we want to give the panel and people attending the conference plenty of work in deciding this year’s winners.”