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Stick to facts when marketing to students

Nic Mitchell finds out whether lessons can be learned from a UK crackdown on misleading marketing messages to potential students “Higher education marketing and PR managers should be extra careful when making marketing claims based on rankings, league tables and graduate forecasts.” Jan Dries from the University of Antwerp So says EUPRIO Vice-President Jan Dries, Director of Communications at the University of Antwerp in Belgium, where we held our 2016…

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How do you reach international students and staff?

A pilot project for the new EUPRIO Mobility Programme, or EMP, is looking for partner universities to help find the best way to communicate with international students, staff and guests and make them feel at home and part of the university community.   The EMP initiative was launched this autumn to encourage EUPRIO members to work together, across borders, to solve real-life communication problems and develop case studies as a…

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Free EUPRIO workshop on fundraising

European universities are waking up to the potential of fundraising as part of alumni engagement and few more so than Italy’s Bocconi University, which hosts a free workshop for EUPRIO members on the subject on 17 November.   The Milan-based university aims to raise €120 million to support its 2015-2020 strategic plan and is leading a drive to change the culture among alumni, companies and foundations about the importance of…

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EUPRIO MOBILITY MOVE TO SUPPORT UNI COMMS

A new initiative to support innovative projects in university communications has been launched by EUPRIO. The EUPRIO Mobility Programme, or EMP, will give our members the chance to network and work together on specific projects that benefit university communicators across Europe, explains EUPRIO President Christine Legrand. “It is different in content and rules from the Erasmus+ Staff Mobility scheme and is not designed to finance mobility of individuals simply wishing to attend language courses, conferences or…

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EUPRIO winners show originality and imagination

EUROPEAN university communicators once again showed imagination and originality in their entries to the 2017 EUPRIO Awards, writes Nic Mitchell. This year’s overall winner was Brno University of Technology in the Czech Republic for their ‘I Belong Here’ campaign which demonstrated original and creative ways to encourage young women to apply to study technical science subjects. Winning Brno team, from L to R, Kateřina Tušarová, Renata Herrmannová, Pavla Ondrušková and Radana…

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June 20 deadline: Join us in Mannheim & enter EUPRIO Awards

  Following requests from EUPRIO members the deadline for registering for EUPRIO’s 2017 annual conference and entering the EUPRIO Awards is being extended by a week to Tuesday June 20. The conference opens with a welcome reception on the evening of Thursday June 29 and runs until 2 July and is being hosted by the University of Mannheim, Germany in cooperation with the German federal association of university communication professionals,…

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EUPRIO gets ready for Mannheim meeting

Not long now until the EUPRIO family comes together in Mannheim for our 2017 annual conference. This year’s conference is focusing on how universities can successfully network with their cities, regions and companies, writes Nic Mitchell, and the event takes place from June 29 to July 2. Registration is open until 12 June – the same date entries are required for this year’s EUPRIO Awards. Ideal venue to discuss networking…

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Places filling on EUPRIO conference sessions  

Places are filling up fast on some of the most popular workshops and masterclasses for EUPRIO’s 2017 annual conference in Mannheim, with the maximum number of participants limited to 40 per workshop or lecture. The event’s theme is Networking for a better future: Universities, Cities, Companies and Regions and speakers from all over Europe will be sharing examples of best practice in how universities can effectively network with society for…

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Time to enter the EUPRIO Awards

With less than two months before EUPRIO’s 2017 conference in Mannheim, Germany, it is time to polish up entries for the prestigious EUPRIO Awards. The EUPRIO Awards are a chance to showcase university communication projects that make a real difference and share best practice with colleagues across Europe, writes Nic Mitchell. Entry is free, but restricted to institutions with at least one representative attending EUPRIO’s annual conference. Judging and presentations…

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Networking is key theme for EUPRIO 2017

Registration for EUPRIO’s 2017 annual conference, which takes place from 29 June to 2 July in the German city of Mannheim, is now open. Here Nic Mitchell takes a first look at some of presentations and workshops on offer. The theme for the Mannheim conference Networking for a better future: Universities, Cities, Companies and Regions is built around the concept of universities as key connectors in wider local, regional, national…

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U-Multirank reveals ‘hidden gems’ in the world’s universities

European universities are once again able to compare and contrast their activities with rivals around the world and demonstrate that research is far from being the only way of measuring what makes a ‘good’ university. So says U-Multirank, the comparative global university ranking initiative funded up to now by the European Union’s Erasmus+ programme. The fourth edition of U-Multirank (UMR) – which claims to have broken the mould of international…

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What does Brexit mean for European higher education?

Britain is not leaving Europe. It is just starting divorce proceedings from the European Union. Here Nic Mitchell explores some of the implications for European higher education in his Brexit blog for EUPRIO members.   The starting gun for the official process of Britain leaving the European Union was fired on 29 March 2017 by UK Prime Minister Theresa May, pictured, and British and European higher education and research leaders…

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Happy birthday Erasmus!

Hundreds of EUPRIO members are familiar with Erasmus, either from going abroad as exchange students themselves and doing short work placement at other European universities, or by promoting the European Union’s mobility programme as part of their institution’s internationalisation strategy.   ERASMUS celebrates its 30th anniversary this year after being relaunched in 2014, with a budget of €14.7billion for the seven years up to 2020, when seven previous European Union…

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EUA response to British Prime Minister’s Brexit speech

The European University Association (EUA) issued a press statement on 17 January responding to British Prime Minister’s Theresa May’s Brexit speech. We publish the full text below for information. EUA applauds focus on science, research and innovation Despite its regret about the UK leaving the EU, the European University Association (EUA) is pleased that UK Prime Minister Theresa May explicitly highlighted science, research and innovation in a much-anticipated speech on Brexit…

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