the euprio conference 2017 – mannheim (germany) June 29-July 2, 2017

EC2017-Group Picture at Mannheim University

Networking for a better future: universities, cities, companies and regions

 

EC2017-Welcome reception 9The interactive relationships between universities and their environment are not limited to mere direct communication. Nowadays, universities rather network on multiple levels with cities, communities, regions and regional and national companies. They offer training and postgraduate professional education, start-up and transfer opportunities, service learning and children’s universities. They work together with enterprises in research alliances, conduct research through company funded chairs or foster and maintain company contacts for fundraising and sponsoring purposes. 

EC2017-Keynote speech  7

Furthermore, universities are players in city development. They are members of round table discussions with mayors and administration officials and are a vital part of city marketing. In the area of regional development, universities work in close cooperation with other scientific institutions, regional associations and representatives of the metropolitan area. These activities and positions are characterized by their reciprocal relationships between the universities and external actors. However, they are strongly connected to the two key missions: research and teaching, the cornerstones of each higher education institution.

EC2017-Poster session 6

In an era of globalization, it has become clear that international networks are of growing importance and that universities need to cherish these bonds. Since communication is more often than not carried out through modern channels, it poses new challenges to tackle. Communication, fundraising and marketing departments embrace new and exciting tasks in modern networking, creating new opportunities in strategic planning, communication and cooperation, alumni relations as well as marketing.

EC2017-General Assembly Awards 6The Mannheim Conference is built around the concept of universities as key connectors in wider local, regional, national and international networks. This comprehensive approach is broken down into four main themes: universities, cities and territory, public engagement, universities and industry, international networks.

 

See more:

The University of Mannheim 
The complete programme

Speakers, slides from masterclasses and workshops and photos on Intranet 

 

organised by00_UM_Dachmarke_DE

in cooperation withag_logo CMYK

 

 sponsored by

DIE ZEIT Verlagsgruppe

 

 

 

edb-DA-by-PF

 

 

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